🎧 Music Industry Pulse – Week of July 4, 2025
This week’s roundup dives into AI’s ethics, artist empowerment, and new tools—packed with insights and actions.
1. Deerhoof Ditches Spotify Over AI + Funding Concerns
Experimental band Deerhoof pulled its entire catalog from Spotify, citing moral qualms about how streaming royalties may fuel “war efforts” and the rise of AI “ghost artists.”
Read the full interview ↗︎
- Quick win: Share this on socials as an artist perspective on ethical streaming.
- Pro tip: Use it to spark your own audience polls—“Should creators be paid for AI streams?”
2. Velvet Sundown: AI Band Wooing 500K+ Listeners
A mysterious act called Velvet Sundown is racking up 550,000+ monthly listeners—but no one’s sure they’re real humans. Spotify hasn’t flagged it; Deezer has.
Explore the mystery ↗︎
- Quick win: Use this as a case study on platform transparency and authenticity.
- Pro tip: Highlight your human authenticity as a brand differentiator.
3. Deezer Flags AI‑Made Tracks, Protecting Artist Royalties
Deezer is now labeling fully AI-generated tracks and blocking their royalties—an industry-first move to combat flooding by fake uploads.
Read the LAT feature ↗︎
- Quick win: Share this to reassure your community you're staying human in the AI wave.
- Pro tip: Consider adding “AI-cleared” or “100% human” badge to your releases.
4. Spotify Integrates with Instagram Stories
Spotify now lets users share 15-sec song clips (with sound) right in Instagram Stories, not just silent visuals—boosting direct discovery.
See the full rollout ↗︎
- Quick win: Encourage fans to share your latest song directly in their Stories.
- Pro tip: Post your own Stories using this feature as a prompt—“Hear it before anyone else.”
5. Spotify Revamps Discover Weekly—Now with Genre Filters
Spotify’s 10-year-old Discover Weekly now includes controls to pick mood/genre filters and see what’s queued up next.
Learn the updates ↗︎
- Quick win: Share a tutorial or IG Reel showing how to tailor the algorithm.
- Pro tip: Encourage fans to use filters and share their discoveries—react to their picks.
That’s your pulse—ethical transparency, AI drama, and discovery upgrades. Share the strategies and let authenticity shine.
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